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Progressive Web App Write for Us – A few years back, Progressive Web App (PWA) was hailed as the next big thing. And yet, as is so frequently the case with “revolutions” in the tech world, it hasn’t gained the traction intended by those raucous early titles. However, suggesting that the PWA failed somehow is far from the truth.

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A user traditionally has to download an app exclusively for Android and iOS. However, existing issues with these native apps regarding storage space, loading speed, and data consumption have increased. It is the main reason for introducing a Progressive Web App (PWA), which removes the frictions mentioned above.

What is a Progressive Web App?

What is a Progressive Web App_Wait a minute! Progressive Web Apps (PWAs) are built using technologies we all probably know and love, like HTML, CSS, and JavaScript. But they have the feel and functionality of an existing native app. Native apps, what do we mean by that?

A native app is a software application built in a specific programming language for a particular device platform, be it IOS or Android.

PWAs are designed with features like push notifications and the ability to work offline. They are also built and enhanced with modern APIs, making it easier to provide enhanced functionality, reliability, and the ability to install them on any device.

PWAs take advantage of the vast web ecosystem, which includes plugins, community, and the relative ease of implementing and maintaining a website as opposed to a native application which is quite challenging to develop. It means you can create a PWA quickly and easily.

With its popularity, many companies have switched to the product. I believe this is due to its ability to run on Android and iOS without much difference. Some good examples of large companies having their products as PWAs include Twitter, Pinterest, Uber, Tiktok, Spotify, Jumia (a leading e-commerce site in Africa), etc.

What is the PWA used For?

You may have heard that e-commerce has never changed so fast. It was a cliché for a while, but today it’s even more accurate than ever. Mobile-first e-commerce has been a standard for years and is growing in popularity daily. The numbers tell the story:

  • Global mobile users eclipsed desktop users for the first time in 2014 (comScore).
  • By 2025, mobile commerce retail sales are expected to reach $728.28 billion and account for 44.2% of US e-commerce retail sales (Business Insider)
  • 80% of shoppers have used a mobile phone inside a physical store to research product reviews, compare prices, or find alternative stores (outer box design)

If you haven’t reached that point, it’s time to jump on the m-commerce bandwagon. With PWA, which aims to enable the transformation of mobile e-commerce in the first place, you will do it in the most convenient and fastest way and at the lowest cost.

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